Audio Description & Accessibility
About Audio Description
Audio description (AD) offers a richer and more detailed understanding, experience and enjoyment of, for example, films for blind and visually impaired audiences. The task of the sighted audio describer is to select relevant visual information from i.e. a film scene (events, environments, objects, people, their appearance, clothing, facial expressions, gestures and body movements) and express this information aurally, by using vivid descriptions. These verbal descriptions of visual content activate internal images of the blind audiences and enhance their meaning-making process. However, there is still little knowledge about how the scene content should be described so that the end users get involved and empathise with the story.
In the process of AD, the audio describer faces the challenges of choosing what to describe, how to describe it and when to describe it, in ways that meet the needs of the end users. We investigate both production and reception of AD in the framework of theories on relevance, multimodality, mental imagery and embodied cognition.
Contact: Jana Holsanova